Must My Aspiring Influencer Friend Stop Exploiting People for Material?
The Prosecution: One Friend's Perspective
Sometimes I'm recorded while having a meal. I’ll see myself on her Instagram – it feels like a jumpscare.
A close companion of a decade, Marielle, labels herself the “creativity monarch”. It can be amusing for a bit, but it weighs on our relationship.
Being highly outgoing, she feels the need to record everything constantly. During meals out, her motto is, “The camera eats first,” and takes photos with the flash on, which induces embarrassment. It's unpleasant when strangers see her performing for the camera – I get vicarious awkwardness. Another annoyance is because meals lose their warmth.
She's not quite an online personality yet, but Marielle is aspiring to become one. She makes video blogs about city life, her daily routine, and her work as a stylist. The material is quality, I’ll give her that, but I prefer not to be involved. On occasion she films me while I’m eating, or just accompanying her. I’ll see myself on her feed afterwards, and it comes like a jumpscare: I’ll have no makeup on, an awkward face or photographed mid-bite. It feels invasive.
She also anticipates that I will to record her at inconvenient times. Sometimes I’ll be talking to someone else, or we're simply spending time in the street. I feel like our friendship has transformed into me being her free crew. She has the means to employ someone if she wanted high-quality content. Upon mentioning my unease about this arrangement, she brushed it off. She’s taken me to a couple of brand events, which was nice, but that doesn’t make up for all the time and effort I invest helping her make content.
I appreciate that she has supported me with my design career, but I don’t want our connection to become just a ledger of exchanges. I don’t feel she’s fake or inauthentic, but sometimes it seems that if recording starts, we will start performing in a way that presents a favorable image for her channel.
Her directive is, “OK, look happy!” and film me laughing with another. It feels forced. I need her to recognize that our 10-year friendship still has boundaries. I love being with her, but I also desire to enjoy it without being recorded, altered, or shared for an audience. I am not a prop for her Instagram.
The Other Side: The Content Creator's View
I hope my friend to see that the creations we produce together can get us a foot in the door.
I love shooting content. It’s not just a hobby; it's integral to who I am. Producing content and sharing my life online allows me to show my personality and connect with people in novel forms.
I don’t see myself as a full influencer yet, but it's savvy to generate income from your interests. I look up to people on TikTok who execute that aesthetic of informal, self-made film-making.
Creating content is my interpretation of living actively: observing the nuances, posting them with an audience that appreciates the art behind it. I never intend to make Beth uneasy. Taking her to professional gatherings was my way of sharing opportunities, giving her a chance to witness behind-the-scenes moments that could help her career in design too. That isn't leverage, it's simply being pragmatic.
I’d still take her to such functions even if she didn’t help me, but I want her to see the benefits the content we make together can get us: an opening. I understand not all people enjoys being on camera, but often unplanned moments is what makes material authentic. Being recorded from time to time is part and parcel of being my friend. I'd remove anything she asked, but she has never asked yet.
I don’t expect anyone to be my personal filmmaker, but friends help each other in small ways. My assumption was recording a clip now and then would be enjoyable for Beth. Creativity flourishes in collaboration, and having my friend around makes projects energetic and enjoyable. I don't compel her to take part in anything, and I would never deliberately humiliate her. But creating content jointly occasionally is part of how I document our shared experiences.
I cherish Beth’s friendship profoundly and don’t want content creation to drive a wedge between us. I am ready to compromise: like requesting permission before recording, and steering clear of angles that might make her uncomfortable.
This is not about control, it’s about sharing my world while still respecting hers. Obviously content creation is not a replacement for real connection: it’s just part of how I experience life and I desire her to be involved in a way that’s enjoyable for each of us.
Outside Perspectives: Reader Opinions
Should Marielle stop recording herself and her friend when they are out together?
Nothing is more excruciating than having a companion film you. I get that it's her job, but I wouldn't ask friends come to my workplace. Perhaps she can find like-minded creators to create content with. Given the uncertain future of AI, personal relationships are the only thing we have – don’t waste them!
Liberty, 25
If you’re doing something professionally, you can’t ask your friends for assistance every time, even if they have helped previously. If Marielle loves creating, that doesn’t mean all those around her is willing material. She must to honor Beth’s privacy.
Ankit, 26
She may enjoy making content and showing off her life online, but it isn't for everyone. It’s nice she has assisted her friend professionally, but she must to listen to what Beth wants.
Emma, 27
It seems like you care about each other, so hold on to that and make sure it’s the focus in your friendship. Create some authentic experiences, where true emotions are preserved, not online archives. In fact, celebrities who seem to reveal their worlds actually have more privacy than it appears.
Sarah, 53
Marielle appears to be neither present nor genuine when she’s with Beth – she’s working. Each appears confused as to where the line is. The solution lies not in trying to change one another, but in each setting defined boundaries around what feels acceptable to them and seeing if there is an acceptable compromise.
A final view, 71
Your Turn to Be the Judge
In an online poll: has she been exploiting their bond?